
BAIC (Beijing Automotive Industry Corporation) is one of China's largest state-owned automakers, and in the UAE it has carved out a clear niche as a value-focused brand that punches well above its price point — particularly in the off-road SUV segment. The 2026 lineup spans from AED 52,000 for an entry sedan to AED 257,250 for a flagship body-on-frame SUV, giving buyers a wide range of options across ten models.
In the UAE, BAIC vehicles are distributed by BAIC Motors UAE, with showrooms and service centres operating in Dubai and Abu Dhabi. The brand entered the Gulf market in the early 2010s and has steadily expanded its presence since.
The BAIC lineup in the UAE runs from AED 52,000 to AED 257,250 and leans heavily toward SUVs and off-road vehicles, which account for most of its ten models. At the entry level, the U5 Plus sedan offers a compact, affordable option for city buyers. Stepping up, the X35 and X55 serve the compact and mid-size crossover segments respectively, with the X7 handling the larger family SUV space. For buyers who want genuine off-road hardware, the BJ30, BJ40, and BJ60 are body-on-frame SUVs with four-wheel-drive capability — the BJ40 in particular has built a following among enthusiasts for its retro-military styling. The F40 rounds out the mid-range with a more lifestyle-oriented SUV body. At the top of the range, the BJ80 is BAIC's flagship: a serious body-on-frame SUV with a 3.0-litre engine, positioned as a more accessible alternative to premium Japanese and American full-size offerings.