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Engine Capacity Rating
1.5 L
Fuel Type Category
Hybrid
Engine Power Output
500 BHP
transmission
Automatic
Number Of Seats
6 seater
VIP
AED 265,000
Engine Assembly
1.5 L
Fuel Type Category
Hybrid
Engine Power Output
500 BHP
transmission
Automatic
Number Of Seats
6 seater
Engine Torque Output
740 Nm
Engine Displacement Size
1500 cc
Engine Capacity Rating
1.5 L
Valves Per Cylinder Count
4
Acceleration Performance
6.2 sec
Drivetrain Type
All Wheel Drive
Turbocharger Unit
None
cylinders
4
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The 2026 Rox 1 is a six-seat plug-in hybrid MPV that makes a bold case for Chinese new-energy vehicles in the UAE premium space — combining a 1.5 L PHEV powertrain with a combined output of 500 BHP and a cabin focused on lounge-style comfort. It is offered in a single VIP specification, priced from AED 265,000.
The 1 runs a 1.5 L turbocharged engine paired with electric motors and an Automatic gearbox, producing 500 BHP in total system output — a figure that puts it well ahead of traditional premium MPV rivals on paper. With 6 seats arranged in a multi-row layout, the cabin is clearly engineered around the second row, which is the signature selling point of the class. There is only one trim on offer — the VIP — meaning buyers get the full specification package without an upgrade decision to make.
Pros: the combined output of 500 BHP from a 1.5 L PHEV unit is genuinely class-leading and delivers strong real-world performance for a vehicle of this size. A single fully-loaded trim simplifies the buying decision and ensures no corners are cut on equipment. With 6 seats and a premium MPV focus, it targets a genuine gap in the UAE market between Japanese minivans and European luxury MPVs. Cons: Rox is a new entrant with limited brand recognition in the UAE, so long-term reliability data and after-sales support are still being established — a real consideration for buyers used to established networks. Fuel economy data is not yet published, making it difficult to assess real-world running costs versus hybrid rivals. The single-trim, single-price approach means there is no entry point for budget-conscious buyers in the segment.
Resale value data for the Rox 1 is not yet available given its recent market entry — buyers should factor in the typical depreciation risk associated with new-brand launches when considering total cost of ownership.
Comparable alternatives in the premium six-seat MPV space are not yet formally listed, but buyers cross-shopping the Rox 1 are likely also evaluating the Kia Carnival, Toyota Vellfire, and LiXiang L9 — models that share a similar brief of premium multi-row seating with electrified powertrains, though the Rox 1's output figure is higher than most in this group.
