Ferrari 296 2026 Price in UAE

The 2026 Ferrari 296 GTB is a mid-engined plug-in hybrid sports car that marks a turning point for Ferrari — proving that electrification and visceral performance are not mutually exclusive. With 819 BHP on tap from a 3 L turbocharged engine paired with an electric motor, and a kerb weight kept in check through extensive use of lightweight materials, it delivers a driving experience that rivals costing far more struggle to match. Prices start from AED 1,250,000.

The sole variant listed in the UAE is the GTB 3.0T V6 PHEV, combining the turbocharged petrol engine with the PHEV system through an 8-speed dual-clutch Automatic gearbox. The electric motor adds instant torque that fills gaps the turbos would otherwise leave, creating an unusually linear surge of power. Seating is strictly for 2, with the cockpit designed entirely around the driver. On fuel efficiency, the 296 achieves 8 Km/L on a mixed cycle — competitive on fuel for a car in this class, particularly in its electric-assist modes. The PHEV setup also allows short urban runs on electric power alone, reducing running costs relative to a purely combustion-powered equivalent.

Pros: 819 BHP in a mid-engined two-seater with hybrid efficiency is a remarkable engineering achievement — the 296 genuinely out-performs heavier rivals in everyday usability as well as on track. The steering and chassis balance draw directly from Ferrari's motorsport heritage, making it engaging at any speed. Cons: with only one variant available in the UAE, buyers have limited factory-configuration flexibility without pursuing bespoke options. The two-seat layout means it is firmly a single-purpose machine with no concession to practicality.

No used-market pricing data is currently available for the 296 in the UAE, reflecting its relative scarcity and the tendency for owners to hold rather than sell early. Ferrari's hybrid supercars as a segment have demonstrated strong value retention, typically outperforming mainstream luxury brands significantly over a five-year horizon.

Buyers cross-shopping the 296 GTB also consider the Lamborghini Revuelto, McLaren Artura, and Mercedes-AMG SL 63 — all hybrid or high-performance grand tourers in an overlapping price bracket. The Revuelto competes on spectacle and theatre; the Artura is the most direct technical rival as a similarly sized PHEV supercar; the AMG SL 63 appeals to buyers who prioritise GT comfort alongside performance. The Ferrari 296 wins on pure driver engagement and the emotional pull of the Maranello badge.