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Rolls-Royce is the definitive name in ultra-luxury motoring — a British marque that has set the standard for hand-built opulence for over a century. In the UAE, it is among the best-represented ultra-luxury brands on the road, a reflection of the market's appetite for bespoke craftsmanship and effortless performance. The UAE lineup spans six models, from AED 1,400,000 to AED 3,500,000, covering sedans, SUVs, coupes, and a convertible.
UAE distribution is handled by Arabian Automobiles (part of the AW Rostamani Group), with a dedicated Rolls-Royce showroom on Sheikh Zayed Road in Dubai and service facilities serving the wider Emirates. The brand's presence here dates to the 1970s, and bespoke commissions through the Rolls-Royce Bespoke programme are a common feature of UAE deliveries.
The lineup covers every expression of ultra-luxury motoring. The Ghost is the entry point into the saloon range — a long-wheelbase option extends rear passenger space for chauffeur-driven use. The Phantom sits above it as the definitive statement sedan, available in short and extended wheelbase forms. The Cullinan is the brand's full-size luxury SUV — the only body-on-frame Rolls-Royce in the range and the model that dominates UAE registrations. The Wraith grand tourer and the Dawn open-air convertible serve buyers who want a more driver-focused or open-air experience. At the top of the range sits the Spectre — Rolls-Royce's first fully electric model, a coupe that represents the brand's first step into electrification. The full range runs from AED 1,400,000 to AED 3,500,000.
