Hongqi Ousado 2026 Price in UAE

The Hongqi Ousado is a mid-size sedan from China's most prestigious domestic marque, positioned as a premium alternative to mainstream Chinese rivals and offering a noticeably upscale cabin experience at a competitive price point. Prices start from AED 112,900 for the 2026 model.

Power comes from a 2.0 L turbocharged petrol engine producing 223 bhp, paired with an Automatic gearbox. The entry Luxury trim delivers a well-equipped baseline with features typically reserved for more expensive European sedans in this segment, while the Flagship trim — priced from AED 123,900 — steps up with additional luxury appointments including enhanced interior materials, a larger digital display suite, and expanded driver assistance technology.

Pros: the Ousado punches well above its price bracket on interior presentation — Hongqi's heritage as China's state ceremonial brand translates into genuinely premium cabin quality and distinctive styling that stands apart from mainstream Chinese sedans. The 223 bhp output from the 2.0 L unit gives it confident performance for its class. Cons: Hongqi's dealer and service network in the UAE is still maturing compared to established rivals, which may give some buyers pause on long-term ownership costs. Resale values for the brand remain less predictable than those of more established nameplate competitors in the region.

As a recently arrived brand in the UAE market, independent long-term resale data for the Ousado is not yet available — buyers should factor this uncertainty into their total cost of ownership calculation.

Buyers cross-shopping the Ousado typically also consider the Geely Emgrand, Chery Arrizo 6, and BYD Qin — all Chinese-brand sedans competing in a similar price bracket, though the Ousado differentiates itself with a more premium brand positioning and a higher-grade interior finish than these volume-focused alternatives.